"Creating a Digital Marketing Strategy"

This interactive session will cover what we mean by ‘communications’ breaking things down to their simplest form, helping you to understand the basics and how this relates to your own work. We will look at a couple of case studies together and come up with a communications strategy for each. You will then apply what we’ve learned to develop your very own communications plan, ready to implement for your organisation.

Effective communications can help you to:

• Raise your group’s profile… reaching more people
• Give a more professional appearance to your group… making it an organisation others will want to work with
• Attract new volunteers and donations
• Make you more appealing to potential funders